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skip to content hillrab.org top resource for the latest in business and marketing scroll down to content posts posted on march 9, 2018 march 9, 2018 the 4 best tips to prevent scandals in your company few things are as detrimental to your career growth as corporate scandals. they can severely dent your public image besides causing your company massive losses. what begins as one or two poor decisions from one person can quickly become a massive scandal, destroying everything you’ve struggled so long to achieve. here are four ways to prevent that from happening. 1. fine tune your hiring process the best way to prevent fraud in your company is to make sure that every member of your team has integrity. this begins with your hiring process. are you doing your best to make sure that every employee you are absorbing has a clean employment history? as the first step in pre-screening, you could confirm that with online police check portals , which agencies such as northern territory (nt) government are using. 2. reward honest practices it is one thing to encourage honesty, but quite another to reward it. you might have an incredible statement of values that promotes honest practices, but if you reward your salespeople based on figures alone, you are missing the point. that’s because they might be employing dishonest ways to get sales. all bonuses must focus on upstanding behaviour, not just figures. 3. overhaul the culture if you realise that a dishonest culture has taken root in the organisation, removing it will be an uphill task. still, it has to be done. find ways to have honest employees speak up against any wrongful activities they notice. you might also need to fire perpetrators of fraud in the company and bring a fresh team of individuals with high moral compasses. 4. conduct periodic audits if you want to motivate your staff to be honest, conduct both internal and external audits regularly. this discourages anyone from being tempted to take opportunities to make extra money in dirty ways. while no business is immune to scandal, it doesn’t mean you’re powerless to do something about it. by implementing the right protocols in your company , you can protect your business against malicious employees. posted on march 8, 2018 march 8, 2018 maximize local advertising opportunities using vehicle wraps from simple flyers and leaflets to signage and tarpaulins, and now online digital marketing. truly, advertising has become a lot easier nowadays. yet another way to best promote your business locally in the salt lake city area is through vehicle wraps , also known as wrap advertising. as the name suggests, the main canvass for this type of marketing advertisement will be your company vehicle. bigger companies usually have the entire delivery fleet wrapped with ads while smaller businesses can opt for cheaper wrap advertising options. here are the two types of vehicle wrap advertising solutions . full vehicle ad wrap wrap advertising practice has become a common sight especially on food trucks, company vehicles, and delivery trucks, as companies want to grab local advertising opportunity and name recall. and since this form of advertisement is long-term, bigger companies tend to spend more on installing full vehicle ad wraps as one-time advertising investment. as the name implies, a full ad wrap covers the entire vehicle from all visible sides. it can hide the actual color of the car with a printed design such as company logos, products and services, and other details including the full campaign message and visual aids – all the usual information found in a typical advertisement. partial ad wrap a partial vehicle ad wrap package also uses the same high-quality material as that of a full ad wrap. a great partial ad wrap installation projects the illusion of a full ad wrap but, truth be told, it only covers between 25 and 75 percent of the vehicle. unlike full ad wraps which hide the color of the vehicle, the background color used on partial ad wrap usually blends with the vehicle’s color, thus, the projection of a full ad wrap. the partial ad wraps typically contain the name and logo of the business with the company motto or some call-to-action. clearly, the objective of vehicle wraps is to help small businesses to get the same advertising opportunity but for less money. they are here to help you reach out to your target market. posted on march 6, 2018 march 6, 2018 entrepreneurship notes: success in the restaurant business a food and restaurant business is a very lucrative venture, but it still requires effort to ensure its success. there are other factors — apart from serving good food — an aspiring restaurateur like you can do to help your business take off. create the right ambience people tend to go back to places where they felt good, so be sure your restaurant will evoke only good feelings by creating the right ambience. in australia, for example, there are many tastefully designed restaurants that give off a unique and chic atmosphere. from the lighting, flooring, and décor to the plates, condiment holders, and juice dispensers in au , every item must create a comfortable ambience. also, always consider your target market when creating the right mood for the place. marketing matters whether you are opening a restaurant for the first time or a veteran owner, promotion matters for your business. you can do this by making flyers and posters that contains all the basic information: location, menu and specials. if possible, also have your signage installed early on, so passers-by can already see the name of your business . a website and social networking accounts offers information for clients who stumble upon it online. choose the best location the right ambience and a good marketing strategy will be for naught if your restaurant is not located in the most convenient place. more than foot traffic, your target market should be the top consideration when selecting your business location. who are you serving? if your products cater to students more, it is best to find a location near a school. this ensures a steady stream of clients. no food business is guaranteed to succeed immediately. with good food, the right ambience, a sound marketing plan, and a strategic location, however, you can help your restaurant succeed in the long run. posted on march 5, 2018 march 5, 2018 5 key areas for strata cleaning sydney strata cleaning and maintenance is not as easy as it sounds. most buildings will have large areas that fall under common use. failure to maintain common areas can have legal consequences. some owners’ corporations keep these tasks in-house, while others find it more cost-effective to hire professional cleaners for strata cleaning in sydney. whatever you choose for your strata, you have to make sure you cover five key areas. hallways and lobbies any strata complex will have hallways and lobbies. because everyone goes through the lobby and hallways to get to their units, they are often the areas that need the most frequent cleaning and maintenance. this is not only to keep it clean but also to ensure the safety of the unit owners and their visitors. lifts lifts need particular attention because they are small, enclosed spaces that many people use on a daily basis. germs can spread quite easily. anyone with a nasty cold can infect the whole building by sneezing or touching the buttons. cleaning all the lifts every day is essential for keeping any germs from spreading. stairways another area that gets a lot of use is the stairways. many people pound up and down them, and not everyone is careful about reporting any mess they may have made. it is particularly important to keep them free from spills because a slippery stairway is likely to result in falls and serious injuries. wiping down stair rails also help keep germs from spreading. lawns lawns make any property more desirable, but only if it receives proper maintenance. nothing looks worse than an overgrown
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